The Group companies are generally required to use thyssenkrupp as a component in their name in order to strengthen the thyssenkrupp umbrella brand (exception: secondary brand company).

New company names must first be coordinated with the Communications and Legal teams of the respective business area and, if necessary, with the corresponding regional organization. Subsequently, the business area must submit a written application to CO/COM-BM and CO/LEX-CA, GP for written approval. Waiving the thyssenkrupp name component is possible in exceptional cases for inactive companies and companies with low sales and whose membership of the Group is limited in time. thyssenkrupp AG reserves the exclusive right to use the thyssenkrupp name component as a company. The thyssenkrupp name component may only be used in conjunction with a country name and without further additions by the regional headquarters, national holding companies, or Group companies with general functions.

The following guidelines apply:

Operational units: “thyssenkrupp” + “identification of business activity” + country name (if relevant, city names possible in exceptional cases) + legal form
The business activity should follow the BA/BU/OU logic of the thyssenkrupp management structure.
Regional headquarters, regional offices, national holding companies
„thyssenkrupp“ + country name + legal form

The use of the thyssenkrupp name is generally not permitted for joint ventures not under the economic management of the Group. Possible exceptions are subject to a comprehensive individual check.

The use of an abbreviation of the thyssenkrupp name component in the name of a Group company is not permitted. In the case of joint ventures, an abbreviation may exceptionally be used if the names of the partners must appear in the name of the joint venture in accordance with national law and if this is possible via an abbreviation.

Upon leaving the Group, the right to use the thyssenkrupp name component no longer applies. In justified exceptional cases, a succeeding affix may be permitted for a transitional period using the thyssenkrupp name component. These exceptions must be agreed with CO/COM-BM.

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